Arlington, Va. – Retailers and exhibitors alike will benefit from the forward-thinking Vision 2027 attraction in the Exhibit Hall at the 2016 National Association of Chain Drug Stores (NACDS) Total Store Expo, which will be held August 6-9 at the Boston Convention & Exhibition Center.

Vision 2027 contributes powerfully to one of the most frequently asked questions: ‘what will be new this year at the NACDS Total Store Expo?’

NACDS has announced four companies that already have confirmed their participation in “Vision 2027,” with additional announcements anticipated. Together, these companies will provide insights into the future of retailing and trading-partner collaboration, with a unique blend of technology, interactivity, and even celebrity.

“Vision 2027 contributes powerfully to one of the most frequently asked questions: ‘what will be new this year at the NACDS Total Store Expo?’” said NACDS President and CEO Steven C. Anderson, IOM, CAE. “The answer is always apparent in the new ideas, the new products and services and the new content presented at the NACDS Total Store Expo. We are excited about what the Vision 2027 participants will bring to this equation, and about the contributions of all the exhibitors and retailers.”

NACDS announced the participation of the following participants in Vision 2027:

Fung Global Retail & Technology – Led by Deb Weinswig, the company will introduce 12-15 innovators that provide solutions for consumer goods, the pharmacy, clinics and patient engagement. Their insights will appeal to attendees interested in enhancing the shopping experience, engaging patients through omni-channel strategies, and optimizing data analytics and cloud computing. The company also will bring to Vision 2027 elements of its Innovation Center in Shanghai, highlighting some of the leading-edge retail technology companies that have demonstrated success.

Kantar Retail – The company will provide a view of what the “perfect shopper interaction of tomorrow” will look like. This aspect of Vision 2027 will deliver a forward-looking view at virtual reality’s power to serve up both retail environments and testing capabilities, and a view of the ways in which best-in-class companies will link analytics into compelling economic and shopper-centered solutions.

Nielsen – Marketers are navigating a world of unprecedented complexity and are searching for ways to make sense of all this data. The answer is one platform that brings consumer and media data together, making it possible to cut through the clutter to connect more deeply with customers and audiences on the right devices. Nielsen will demonstrate how a cloud-based system helps companies spend less time connecting the dots and more time making decisions that drive bottom-line results.

Shark Branding  – Entrepreneur, investor, author, speaker and television personality Daymond John will highlight opportunities for companies to grow as truly innovative and entrepreneurial enterprises – today and into the future.

The similarly named precursors of Vision 2027 consistently have drawn significant interest among attendees, as well as among local media. In 2015, when the NACDS Total Store Expo was held in Denver, the Denver Business Journal covered what was then known as Vision 2026 with an article titled “The drug store of the future is on display now at Denver convention.” Colorado Biz published a bylined article by NACDS titled “Health, Wellness and High-Tech.”

In 2014, when the NACDS Total Store Expo most recently was held in Boston, the Boston Business Journal reported on what was then known as Vision 2025, and WBZ NewsRadio 1030 – a CBS affiliate – also covered Vision 2025 extensively.

Accessible to all attendees, Vision 2027 will be open during the Exhibit Hall hours of the NACDS Total Store Expo.