<ul>
<li>47 Percentage of women ages 20–44 who don’t have children</li>
<li>80 Percentage of non-moms who say they could lead a happy life without children</li>
<li>35 Average percentage amount more than women with kids women without kids spend on groceries</li>
<li>1,500 Number of friends and followers on social media women without kids have</li>
<li>28 Average total hours per week non-moms spend on social media</li>
</ul>
<p><em>Source: Research findings from an April 2014 Devries Global </em><a href="http://www.devriesglobal.com/downloads/shadesofotherhood.pdf"><em>study</em></a><em>, </em>“Shades of Otherhood: Marketing to women without children”</p>